Meta Ads campaign
Spent ₹50,000 on Facebook Ads and Got 3 Orders? Here Is What Went Wrong
It is a horrible feeling. You set up the campaign, you watched the spend climb past ₹10,000, then ₹30,000, then
October 12, 2026
The Brand Hawk blog
Practical guides on Meta Ads, Google Ads, creatives and Shopify growth, written from real ad accounts we manage for brands in India, Australia and New Zealand.
Start here
How to set up Advantage+ Shopping, what to feed it and how to scale without losing ROAS.
Read the guide →Meta Ads · EcommerceWhat a good Meta ads setup looks like for an ecommerce brand, from tracking to creative testing.
Read the guide →D2C growthWhen to hire an agency, what it should own and how to judge results.
Read the guide →Fashion brandsCreative and campaign ideas that work for apparel and ethnic wear brands.
Read the guide →Choosing an agencyThe questions to ask before you hand over your ad account.
Read the guide →It is a horrible feeling. You set up the campaign, you watched the spend climb past ₹10,000, then ₹30,000, then
You open Ads Manager on Monday morning and the number that was a comfortable 3.4 last week now reads 1.9.
Advantage+ has quietly become the default way most serious ecommerce brands run Meta Ads in 2026. It’s not a shortcut that
A lot of D2C brands run PPC the same way: launch a conversion campaign, target people who look like existing
“Best” is a loaded word in this industry — every agency’s homepage claims it. So instead of just asserting it,
Fashion is one of the few ecommerce categories where the ad basically has to work as content first and a
A few years ago, a D2C brand could get pretty far with a founder running ads part-time and a designer
Most ecommerce founders don’t actually mind a slow month. What kills them is not knowing why it happened — was
Picking a Meta Ads agency for a D2C brand isn’t the same as picking one for a local business or a
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Our founder and team write every guide from what we see in the ad accounts we manage. No generic theory.
Yes. Book a free strategy call and we'll tell you which ideas fit your brand, market and budget.
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