With the historic merger of JioCinema and Disney+ Hotstar, the digital advertising landscape has fundamentally shifted. We build high-impact, precision-targeted Connected TV (CTV) and OTT video campaigns on JioHotstar that put your brand alongside the biggest live sports and premium entertainment in the country.
The days of fragmented OTT viewing are over. JioHotstar is now the undisputed giant of Indian streaming, housing everything from the TATA IPL and Premier League to the combined libraries of Disney, HBO, Peacock, and blockbuster Bollywood releases.
For advertisers, this is an unprecedented opportunity. You no longer have to choose between reaching sports fans on one app and movie enthusiasts on another. At TheBrandHawk, we help e-commerce brands and high-growth businesses tap into JioHotstar’s massive, highly engaged user base, delivering television-quality branding with the precision and trackability of digital performance marketing.
Advertising on premium OTT platforms requires a different strategy than social media scrolling. Users are fully immersed, and your creative must match the quality of the content they are watching.
We strategically position your brand during the highest-traffic events of the year. From the IPL to global football leagues, we utilize mid-roll, pre-roll, and interactive fence ads to capture the attention of millions during peak cultural moments.
Reach affluent audiences right in their living rooms. We optimize your video assets for large-screen viewing, driving massive brand recall and prestige that mobile-only campaigns simply cannot match.
We don't just blast ads to everyone. We utilize JioHotstar’s deep data capabilities to target your ideal customers based on exact demographics, geographic location, affluence levels, device types (Premium vs. Standard), and viewing behaviors.
We turn passive viewers into active prospects. We implement advanced ad formats, including mid-roll videos with integrated lead generation forms and Spotlight Stubs with custom Call-To-Action (CTA) buttons that drive direct website traffic.
We start by defining your exact goals—whether you are looking for massive brand salience during a major tournament or direct-response product sales. We allocate your budget across the most efficient placements (Pre-roll, Mid-roll, Native Displays) to maximize ROI.
OTT ads cannot look like amateur TikToks. Leveraging our AI video creation and high-end editing capabilities, we produce cinematic, broadcast-quality commercials that command attention without the traditional agency production costs.
We deploy your campaigns using a data-backed approach, strictly monitoring Cost Per Completed View (CPCV) and Cost Per Mille (CPM) to ensure you are acquiring views at the most profitable rates.
Unlike traditional TV, we track exactly what happens after the ad is served. We monitor website traffic spikes, conversion rates, and app installs, constantly refining the audience targeting to improve performance.
Stop competing for scraps in overcrowded social feeds. Partner with TheBrandHawk to build a commanding presence on India’s largest entertainment platform.
