Our work

Performance marketing case studies and websites we've built

Real numbers from real ad accounts, plus live Shopify stores we've built. Fashion, ethnic wear, jewellery, beauty, food and home decor brands across India and beyond.

IndiaAustraliaNew Zealand
  • ₹3Cr+Revenue generated for clients
  • 7,500+Orders from our Meta ads
  • 9.44xBest account ROAS at ₹5L+ spend
  • 70+Ecommerce brands served

Case studies

Meta ads case studies, straight from Ads Manager

No mockups. Screenshots from accounts we manage.

Meta Ads Manager: ₹5.2 lakh spent, 9.44 ROAS, 4,096 purchases
Ads Manager · 1 Apr to 16 Jun 2026 · 152 campaigns

D2C brand · South India

₹5.2L in ad spend turned into ₹49.1L in sales

Spend₹5.2L
Revenue₹49.1L
ROAS9.44x

Problem: They wanted to scale across South India without losing efficiency.

What we did: State level video campaigns, combo collection catalog ads, interest testing and Shopify buyer lookalikes, plus cost cap tests to protect margins.

Result: 4,096 purchases in 11 weeks at 9.44x ROAS.

Meta Ads Manager: beauty brand, ₹5.36 lakh spent, 6.56 ROAS
Ads Manager · May 2024 · 174 campaigns

Beauty & cosmetics · India

From ₹5.3L in ad spend to ₹35L in sales in one month

Spend₹5.3L
Revenue₹35L
ROAS6.56x

Problem: Results got worse every time the budget went up.

What we did: Rebuilt the account structure, tested new creatives every week and moved budget to the winners.

Result: 1,550 orders in a month at 6.56x ROAS.

Meta Ads Manager: The Latest Labels, 4.11 ROAS, 115 purchases
Ads Manager · Jan to Mar 2026 · 51 campaigns

Fashion · The Latest Labels

Selling a premium fashion label in India, Dubai and the USA

Sales₹13.8L
CTR5.27%
ROAS4.11x

Problem: A premium label needed buyers in India and abroad, with high order values.

What we did: Customer data lookalikes, broad and Advantage+ shopping, mid funnel retargeting, and separate tests for Dubai, Singapore and the USA.

Result: 115 purchases and ₹13.8L in sales at 4.11x, with a 5.27% click through rate.

Lead generation

Leads for service and coaching brands

Click any card to see the full screenshot. Results depend on product, margins, budget and market.

Founder's experience

Big budget ad accounts our founder has run

Through agency partnerships and tie ups, our founder has managed accounts far bigger than a typical D2C budget, including international brands spending in USD. That experience goes into every account we handle.

Partner projects led by our founder. Partner details hidden.

Shruti SinghalThe Noir Edit

Shaan MalhotraThe Panna Shop

In their words

Hear it from the founders

No scripts and no stock reviews. These are brand owners we work with, talking about what changed.

Website development

Shopify websites we've built

thepannashop.com
Ethnic wear · Delhi NCRThe Panna Shop
ShopifyEthnic wear · Delhi NCR

The Panna Shop

  • Sarees, lehengas, suits and occasion wear from a brand with 7 stores in Delhi NCR
  • Occasion led navigation for weddings, Diwali, Karva Chauth and gifting
  • Video appointment booking and store locator that link online and offline
  • Loyalty programme and shipping to India, Australia, the US, UK and Canada
Visit thepannashop.com →
sarojjain.com
Women's ethnic wearSaroj Jain
ShopifyWomen's ethnic wear

Saroj Jain

  • A female led ethnic label: sarees, lehengas, Anarkalis, co-ords and kaftans
  • Shoppable "Watch & Shop" video and a customer photo gallery
  • Bridal consultation booking built into the store
  • Worldwide shipping with a country and currency selector
Visit sarojjain.com →
thenoiredit.com
Western wear for curvy womenThe Noir Edit
ShopifyWestern wear for curvy women

The Noir Edit

  • Luxury evening, resort and co-ord edits for curvy women
  • Video hero with themed collections: Elegance, Heritage, Old Money
  • Prepaid discount and COD options that lift conversion in India
  • Premium black and champagne look that matches a ₹9K to ₹17K price point
Visit thenoiredit.com →
thelatestlabels.com
Fashion labelThe Latest Labels
ShopifyFashion label

The Latest Labels

  • Mobile first fashion storefront built to sell, not just look good
  • Fast collection pages with clear size and price filters
  • Clean product pages with trust badges, sizing help and delivery info
  • Tracking set up for Meta and Google ads from day one
Visit thelatestlabels.com →

Brands we've worked with

Trusted by 70+ ecommerce brands in fashion, beauty, jewellery and home decor

The Panna ShopSaroj JainThe Noir EditThe Latest LabelsRang De DecorEtarAdya CouturePink CactiiStylee GemFashion FloorOmvaiArtinciBahaareShetab KazmiAlstoniaaSutraa The LabelGlamfitNerolifeThe SeahorseYoung Riders ClothingShilpsutraStyleshiftHottcurvesLa Pink FashionKalkanduSlice n Cuts+ 44 more

FAQ

Case study FAQs

Still unsure? Message us on WhatsApp and we'll answer straight away.

Are these real results?

Yes. Every number comes from a real Ads Manager, Google Ads or Shopify screenshot. Some brand names are hidden because founders prefer it.

What does founder's experience mean?

Accounts our founder managed through agency partnerships and tie ups. We show them separately so it's always clear what was done as The Brand Hawk.

Can I talk to a past client?

Yes. For serious enquiries we're happy to connect you with a founder we've worked with.

Want results like these for your brand?

Book a free call and we'll show you which of these strategies fits your brand.

founder@thebrandhawk.com · +91 98936 97059